Multichannel

October 12, 20262 min read

B2B multichannel sequence: email, LinkedIn, SMS and WhatsApp, in what order?

How to combine email, LinkedIn, SMS and WhatsApp in a B2B prospecting sequence without harassing anyone: the role of each channel, the order that respects the prospect, and a two-week example.

Multichannel, Prospecting rules

October 12, 20262 min read

WhatsApp for B2B prospecting: why we do not automate it

WhatsApp forbids businesses from messaging people without their prior consent, and suspends the accounts that do. What its policy says, and how to use WhatsApp without losing your number.

Prospecting rules, Multichannel

October 12, 20262 min read

B2B SMS prospecting in France: legal, under three conditions

Can you text business contacts in France to prospect without their consent? What the CNIL says, the STOP opt-out, sending hours, and how Phantera sends these texts from your own account.

Prospecting rules, Multichannel